[HOW] WE BRING LIFE [TO LIFE]
Thousands of man-hours go into the design, development and manufacturing of products. Companies work tirelessly to bring the features and benefits of their products in the most convincingly set of marketing messages and programs.
Yet the best laid marketing materials may still fall short as too often people miss the context of how a company intended their product to be used.
Augmented Reality helps solve that problem by focusing on context.
Here is How.
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AR Creates a New Context
By creating a dedicated mobile application that runs on any smartphone or tablet, companies can deploy their rich content (audio, video, 3D imagery, spokespersons, advertising, training materials, etc.) and combine the content such that as a customer holds their phone over a product, the application presents, describes and communicates key features, functions and usage that otherwise may have been glossed over by the user.
The result is a more meaningful engagement of the product, including the ownership of the product as users can always conveniently go back and retrain on key uses. Since the applications are web connected content and promotions can always be updated to the applications.
MERIDIAN AR Integrates -
Audio, Video, 3D, People
Native eCommerce Systems
Native Advertising Solutions
Analytics, Marketing & CRM Integrations
iPhone and Android Functionality
Social Media
Product Demonstration
AR Product Configurator with Native Advertising & eCommerce